Business Model Analysis

At Business Value Group (BVG), our client engagements always begin with an in-depth study of their Business Model and the unit economics. Time and again, we find that only a small fraction of employees truly understand how their business operates and generates profitable revenue. Most have visibility into only their specific part of the system, with limited access to the whole. This fragmentation can hinder organizational performance, as running a business involves navigating complex forces, constraints, and conditions.

BVG specializes in dissecting the Unit Economics, analyzing all activities tied to the make up of revenue, costs, margins, and cash/working capital.

We explore key areas such as Product-Market Fit, Market Positioning, and the Competitive Landscape to uncover what it takes to succeed in the marketplace. While we don’t claim to be experts in every market, we do believe that the fundamentals of any business deserve periodic and rigorous review. We help internal teams to revisit areas that are often overlooked or taken for granted.

The sustainability movement is introducing new dynamics for businesses. This shift creates both risks and opportunities, directly or indirectly influencing the economics of most technology (and other) companies. However, traditional product strategies for pricing and costing often fall short in addressing the complexity and dynamism of these new challenges. Businesses need to rethink their models, deconstruct outdated frameworks, and adopt innovative management practices. Progress on the sustainability front continues to be slow while every passing year amplifies the urgency, as competitive pressures and the fear of being left behind continue to grow.

BVG’s ultimate goal is to position our clients to compete and win in their chosen markets. We help leaders untangle complexity and navigate competing or contradictory viewpoints with clarity. Progress, in our experience, demands outthinking and outworking the challenges at hand, often through iterative learning and adaptive strategies.

Our work doesn’t stop at analysis; we ensure that key stakeholders have a firm grasp of how their business generates profitable revenue and sustains success. Equally important is fostering clarity around individual roles and contributions—helping every team member understand how their efforts matter. We aim to align all functions, ensuring they operate with a shared vision and way of operating.

At BVG, we are always striving to help businesses confront today’s challenges with intelligence and purpose, creating the conditions for sustainable growth and market leadership